The next generation of soda

The high-fiber soda trend has been booming in the US in recent years, and HEJHÄPPI founders Rita and Paula decided it was time to bring it to the Nordics. Their sodas are packed with fiber to support gut health, contain no added sugar, and are free from artificial sweeteners. Through creative marketing and a strong brand identity, HEJHÄPPI has quickly expanded beyond its home market and can now be found in 10 countries.